Diversifying Your Portfolio

Ben Tracy • June 8, 2022

Tis the season to be busy! Your businesses have been growing. Your investments have been doing pretty well, but you feel like you could be doing better. What is my portfolio missing. 


It’s time to think about investing in commercial real estate.

There are so many ways to invest in commercial real estate and starting to build your portfolio with it is a real game changer


When building your portfolio with commercial real estate you might want to ask yourself these questions and educate yourself more on commercial real estate.


-What type of properties do I want to add?

-What asset type am I trying to focus on and invest in?

-Am I able to scale and benefit from the synergy my properties create from each other?

-What are my long-term goals and risks in the property?

-What kind of investor do I want to be?


Those questions are just a few of many to scratch the surface of what to think about when adding to your portfolio.


Wanting to get started but don’t know where too? Hiring a broker/commercial agent in your area is the best option when building and trying to understand everything that goes into investing in a property or two. 


Agents will be able to educate you on what the right property types are, what you will need when purchasing, the buying process, help you search for your next property, look at liabilities, funding options and so much more. 


One you have bought an investment property and have officially added it to your portfolio your journey doesn’t end there. The next key things to figure in is keeping the properties filled, maintained, and managed for the rest of the time you own the property.


The key to filling up your space is marketing. If you don't market it well, then the investment will be bad for business and can cost more than if there were people living in that empty building all day long! One great way start spreading word about what kind of accommodations are available would by using social media platforms like Facebook or Instagram as well places such Craigslist which many find themselves browsing every day looking at potential properties they may want to move into.


Your tenants will be less likely to stay at your property if it isn’t well-maintained. They come in contact with many people on a daily basis, so they have no reason or time for returning unless you keep up the appearance and management of their surroundings.


And when it comes to rent being due… you need to decide if you want someone else doing this for your company or are you going to do it yourself. It's important that the process is easy and efficient so that rent is never late as well as clients never questioning where their money is going.


Diversifying your portfolio is a great step forward in your investment journey. Wanting to be educated more on what property types are best or how to start investing in commercial real estate. Connect with us! We’d love to help guide you in the right direction!


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